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- 2013008384 contributor B12715293.
- 2013008384 date "2013".
- 2013008384 extent "pages cm".
- 2013008384 identifier "9780273770541".
- 2013008384 issued "2013".
- 2013008384 language "eng".
- 2013008384 subject "658.8/02 23".
- 2013008384 subject "Branding (Marketing)".
- 2013008384 subject "Communication in marketing.".
- 2013008384 subject "HF5415.123 .F55 2013".
- 2013008384 subject "Marketing channels.".
- 2013008384 subject "Sales promotion.".
- 2013008384 title "Marketing communications : brands, experiences and participation / Chris Fill, University of Plymouth.".
- 2013008384 type "text".