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- 2013018880 contributor B12725620.
- 2013018880 date "2013".
- 2013018880 description "1. Introduction -- The Value of Public Understanding of Engineering -- Changing the Conversation -- The Challenges of Rebranding -- Changing the Conversation : From Research to Action -- Outline of This Report -- Audiences for This Report -- 2. What Has Been Accomplished? -- Messaging Based On Changing the Conversation -- Messaging in the Spirit of Changing the Conversation -- Creation of New Tools and Resources -- 3. Call to Action -- The Basics -- Sector-Specific Actions -- Other Opportunities -- Conclusion -- Appendix A: Biographies of Committee Members -- Appendix B: Workshop Agenda -- Appendix C: List of Participants.".
- 2013018880 description "Includes bibliographical references.".
- 2013018880 extent "xii, 82 pages :".
- 2013018880 identifier "9780309261807 (paperback)".
- 2013018880 issued "2013".
- 2013018880 language "eng".
- 2013018880 spatial "United States.".
- 2013018880 subject "620.001/4 23".
- 2013018880 subject "Communication in engineering.".
- 2013018880 subject "Engineering Social aspects United States.".
- 2013018880 subject "Engineers Public relations United States.".
- 2013018880 subject "TA158.5 .M47 2013".
- 2013018880 tableOfContents "1. Introduction -- The Value of Public Understanding of Engineering -- Changing the Conversation -- The Challenges of Rebranding -- Changing the Conversation : From Research to Action -- Outline of This Report -- Audiences for This Report -- 2. What Has Been Accomplished? -- Messaging Based On Changing the Conversation -- Messaging in the Spirit of Changing the Conversation -- Creation of New Tools and Resources -- 3. Call to Action -- The Basics -- Sector-Specific Actions -- Other Opportunities -- Conclusion -- Appendix A: Biographies of Committee Members -- Appendix B: Workshop Agenda -- Appendix C: List of Participants.".
- 2013018880 title "Messaging for engineering : from research to action / Committee on Implementing Engineering Messages, National Academy of Engineering of the National Academies.".
- 2013018880 type "text".