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- 2013038278 contributor B12746243.
- 2013038278 date "2013".
- 2013038278 description "Genre and genre theory in transition : an introduction / Giuliana Garzone & Cornelia Ilie -- Revisiting genre analysis in specialized communication : the job advertisement as a case in point / Inger Askehave -- Evolutions in societal values and discursive practices : their impact on genre change / Giuliana Garzone -- Scrutinizing hybrid genres on the web : the role of course syllabi in corporate branding / Cornelia Ilie -- Genre in the creative-practice doctoral thesis : diversity and unity / Brian Paltridge, Sue Starfield, Louise Ravelli, Kathryn Tuckwell, Sarah Nicholson -- Presidential press conferences : a genre-based analysis of a dialogic genre / Chiara Degano -- Memoranda of understanding : textual and syntactic aspects / Silvia Cavalieri -- From blogging to microblogging : the case of Whole Foods Market / Giorgia Riboni -- 'Every writer is checked for plagiarism' : occluded authorship in academic writing / William Bromwich -- Foodscaping narratives of EATALY : 'still signs' in a moving context? : an actionist take / Sandra Campagna -- The boundaries of fear : a diachronic crosscultural insight into the genre of public information films for the prevention of sexually transmitted diseases / Nicola Borrelli -- American car ads in the 1950s : language, discursive features, multimodality and gender issues / Walter Giordano.".
- 2013038278 description "Includes bibliographical references and index.".
- 2013038278 extent "pages cm".
- 2013038278 identifier "1612337201 (pbk. : alk. paper)".
- 2013038278 identifier "9781612337203 (pbk. : alk. paper)".
- 2013038278 issued "2013".
- 2013038278 language "eng".
- 2013038278 subject "401/.4 23".
- 2013038278 subject "Communication and technology.".
- 2013038278 subject "Communication in organizations.".
- 2013038278 subject "Discourse analysis.".
- 2013038278 subject "P302.865 .G47 2013".
- 2013038278 tableOfContents "Genre and genre theory in transition : an introduction / Giuliana Garzone & Cornelia Ilie -- Revisiting genre analysis in specialized communication : the job advertisement as a case in point / Inger Askehave -- Evolutions in societal values and discursive practices : their impact on genre change / Giuliana Garzone -- Scrutinizing hybrid genres on the web : the role of course syllabi in corporate branding / Cornelia Ilie -- Genre in the creative-practice doctoral thesis : diversity and unity / Brian Paltridge, Sue Starfield, Louise Ravelli, Kathryn Tuckwell, Sarah Nicholson -- Presidential press conferences : a genre-based analysis of a dialogic genre / Chiara Degano -- Memoranda of understanding : textual and syntactic aspects / Silvia Cavalieri -- From blogging to microblogging : the case of Whole Foods Market / Giorgia Riboni -- 'Every writer is checked for plagiarism' : occluded authorship in academic writing / William Bromwich -- Foodscaping narratives of EATALY : 'still signs' in a moving context? : an actionist take / Sandra Campagna -- The boundaries of fear : a diachronic crosscultural insight into the genre of public information films for the prevention of sexually transmitted diseases / Nicola Borrelli -- American car ads in the 1950s : language, discursive features, multimodality and gender issues / Walter Giordano.".
- 2013038278 title "Genres and genre theory in transition : specialized discourses across media and modes / edited by Giuliana Garzone & Cornelia Ilie.".
- 2013038278 type "text".