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- 60011307 contributor B1449275.
- 60011307 contributor B1449276.
- 60011307 created "1960.".
- 60011307 date "1960".
- 60011307 date "1960.".
- 60011307 dateCopyrighted "1960.".
- 60011307 description "Includes bibliography.".
- 60011307 extent "499 p.".
- 60011307 issued "1960".
- 60011307 issued "1960.".
- 60011307 language "eng".
- 60011307 publisher "Homewood, Ill., R.D. Irwin,".
- 60011307 subject "659.1082".
- 60011307 subject "Advertising.".
- 60011307 subject "HF5821 .S28".
- 60011307 title "The role of advertising; a book of readings. Edited by C.H. Sandage and Vernon Fryburger.".
- 60011307 type "text".