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- 60016723 contributor B1454130.
- 60016723 created "1961.".
- 60016723 date "1961".
- 60016723 date "1961.".
- 60016723 dateCopyrighted "1961.".
- 60016723 extent "182 p.".
- 60016723 issued "1961".
- 60016723 issued "1961.".
- 60016723 language "eng".
- 60016723 publisher "New York, McGraw-Hill,".
- 60016723 subject "658.824".
- 60016723 subject "Advertising, Direct-mail.".
- 60016723 subject "HF5730 .B78".
- 60016723 subject "Sales letters.".
- 60016723 title "How to increase sales with letters.".
- 60016723 type "text".