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- 61013752 contributor B1482397.
- 61013752 created "[1961]".
- 61013752 date "1961".
- 61013752 date "[1961]".
- 61013752 dateCopyrighted "[1961]".
- 61013752 description "Includes bibliography.".
- 61013752 extent "402 p.".
- 61013752 isPartOf "McGraw-Hill series in marketing and advertising".
- 61013752 issued "1961".
- 61013752 issued "[1961]".
- 61013752 language "eng".
- 61013752 publisher "New York, McGraw-Hill".
- 61013752 subject "658.81".
- 61013752 subject "HF5415 .C699".
- 61013752 subject "Marketing.".
- 61013752 subject "Sales management.".
- 61013752 title "Sales planning and control.".
- 61013752 type "text".