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- 61014493 contributor B1483065.
- 61014493 contributor B1483066.
- 61014493 created "1961.".
- 61014493 date "1961".
- 61014493 date "1961.".
- 61014493 dateCopyrighted "1961.".
- 61014493 extent "557 p.".
- 61014493 issued "1961".
- 61014493 issued "1961.".
- 61014493 language "eng".
- 61014493 publisher "Homewood, Ill., R.D. Irwin,".
- 61014493 subject "658.8".
- 61014493 subject "HF5415 .W42".
- 61014493 subject "Marketing Case studies.".
- 61014493 title "Cases in marketing management, by Ralph Westfall and Harper W. Boyd, Jr.".
- 61014493 type "text".