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- 63013130 contributor B1549923.
- 63013130 contributor B1549924.
- 63013130 created "[1963]".
- 63013130 date "1963".
- 63013130 date "[1963]".
- 63013130 dateCopyrighted "[1963]".
- 63013130 description "Includes bibliography.".
- 63013130 extent "472 p.".
- 63013130 issued "1963".
- 63013130 issued "[1963]".
- 63013130 language "eng".
- 63013130 publisher "Macmillan".
- 63013130 subject "HF5415 .S42".
- 63013130 subject "Marketing.".
- 63013130 title "Marketing in business management.".
- 63013130 type "text".