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- 64017243 contributor B1590591.
- 64017243 contributor B1590592.
- 64017243 created "1964.".
- 64017243 date "1964".
- 64017243 date "1964.".
- 64017243 dateCopyrighted "1964.".
- 64017243 description "Includes bibliographical references.".
- 64017243 extent "865 p.".
- 64017243 issued "1964".
- 64017243 issued "1964.".
- 64017243 language "eng".
- 64017243 publisher "R.D. Irwin,".
- 64017243 subject "HF5415 .P483 1964".
- 64017243 subject "Marketing.".
- 64017243 title "Marketing: principles and methods.".
- 64017243 type "text".