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- 67075274 contributor B1787608.
- 67075274 created "1966.".
- 67075274 date "1966".
- 67075274 date "1966.".
- 67075274 dateCopyrighted "1966.".
- 67075274 description "Bibliography: p. [157]-161.".
- 67075274 extent "164 p.".
- 67075274 issued "1966".
- 67075274 issued "1966.".
- 67075274 language "fre".
- 67075274 publisher "Paris, Presses universitaires de France,".
- 67075274 subject "658.83".
- 67075274 subject "Advertising Psychological aspects.".
- 67075274 subject "HF5415.3 .F6".
- 67075274 subject "Motivation research (Marketing).".
- 67075274 title "La Psychologie commerciale.".
- 67075274 type "text".