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- 69017106 contributor B1934763.
- 69017106 contributor B1934764.
- 69017106 created "[1969]".
- 69017106 date "1969".
- 69017106 date "[1969]".
- 69017106 dateCopyrighted "[1969]".
- 69017106 description "Bibliographical footnotes.".
- 69017106 extent "x, 533 p.".
- 69017106 issued "1969".
- 69017106 issued "[1969]".
- 69017106 language "eng".
- 69017106 publisher "[New York] Macmillan".
- 69017106 subject "658.8/008".
- 69017106 subject "HF5415 .W428 1969".
- 69017106 subject "Marketing.".
- 69017106 title "Modern marketing thought [compiled by] J. Howard Westing [and] Gerald Albaum.".
- 69017106 type "text".