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- 69019978 contributor B1938076.
- 69019978 created "1969.".
- 69019978 date "1969".
- 69019978 date "1969.".
- 69019978 dateCopyrighted "1969.".
- 69019978 description "Bibliography: p. 159-161.".
- 69019978 extent "ix, 161 p.".
- 69019978 isPartOf "AMA reprint series".
- 69019978 isPartOf "American Marketing Association. AMA reprint series".
- 69019978 issued "1969".
- 69019978 issued "1969.".
- 69019978 language "eng".
- 69019978 publisher "Homewood, Ill., R. D. Irwin,".
- 69019978 subject "658.85/08".
- 69019978 subject "HF5438 .R32".
- 69019978 subject "Selling.".
- 69019978 title "Salesmanship; selected readings. Edited for the American Marketing Association by John M. Rathmell.".
- 69019978 type "text".