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- 70568157 contributor B1997665.
- 70568157 created "1971.".
- 70568157 date "1971".
- 70568157 date "1971.".
- 70568157 dateCopyrighted "1971.".
- 70568157 description "Includes bibliographical references.".
- 70568157 extent "439 p.".
- 70568157 identifier "0286627371".
- 70568157 issued "1971".
- 70568157 issued "1971.".
- 70568157 language "eng".
- 70568157 publisher "London, Staples Press,".
- 70568157 subject "658.8".
- 70568157 subject "HF5415 .W5474".
- 70568157 subject "Marketing.".
- 70568157 title "Directing the marketing effort [by] Ray L. Willsmer.".
- 70568157 type "text".