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- 72010303 contributor B2068809.
- 72010303 created "[1973]".
- 72010303 date "1973".
- 72010303 date "[1973]".
- 72010303 dateCopyrighted "[1973]".
- 72010303 description "Bibliography: p. 286-302.".
- 72010303 extent "ix, 309 p.".
- 72010303 identifier "0030884756".
- 72010303 issued "1973".
- 72010303 issued "[1973]".
- 72010303 language "eng".
- 72010303 publisher "New York, Holt, Rinehart and Winston".
- 72010303 subject "301.15/4".
- 72010303 subject "BF637.P4 B4 1973".
- 72010303 subject "Persuasion (Psychology)".
- 72010303 title "Persuasive communication [by] Erwin P. Bettinghaus.".
- 72010303 type "text".