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- 72322111 contributor B2157353.
- 72322111 contributor B2157354.
- 72322111 created "(1971)-".
- 72322111 date "(1971)-".
- 72322111 date "1971".
- 72322111 dateCopyrighted "(1971)-".
- 72322111 description "Bibliography: p. 325-328.".
- 72322111 extent "328 p.".
- 72322111 issued "(1971)-".
- 72322111 issued "1971".
- 72322111 language "ger".
- 72322111 publisher "[München) Verl. Moderne Industrie".
- 72322111 subject "HF1147 .B28".
- 72322111 subject "Marketing Dictionaries German".
- 72322111 title "Marketing-Lexikon. Hrsg: Erich Batzer, Erich Greipl [u.] Helmut Laumer. Mitarb.: Günter Groditzki [u. a.] Mit e. absatzwirtschftl. Formelanh.".
- 72322111 type "text".