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- 72345569 contributor B2166892.
- 72345569 created "1972.".
- 72345569 date "1972".
- 72345569 date "1972.".
- 72345569 dateCopyrighted "1972.".
- 72345569 description "Bibliography: p. 216-219.".
- 72345569 extent "220, (1) p.".
- 72345569 identifier "9151805294".
- 72345569 isPartOf "Prisma".
- 72345569 issued "1972".
- 72345569 issued "1972.".
- 72345569 language "swe eng".
- 72345569 language "swe".
- 72345569 publisher "Stockholm, Prisma; [Solna, Seelig],".
- 72345569 subject "HF5415 .T595".
- 72345569 subject "Marketing.".
- 72345569 title "Internationell marknadskommunikation.".
- 72345569 type "text".