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- 73154589 contributor B2276400.
- 73154589 created "1973]".
- 73154589 date "1973".
- 73154589 date "1973]".
- 73154589 dateCopyrighted "1973]".
- 73154589 description "Bibliography: p. 172.".
- 73154589 extent "xii, 175 p.".
- 73154589 identifier "0882440136".
- 73154589 issued "1973".
- 73154589 issued "1973]".
- 73154589 language "eng".
- 73154589 publisher "[Columbus, Ohio, Grid, inc.,".
- 73154589 subject "659.1/13".
- 73154589 subject "Advertising campaigns.".
- 73154589 subject "HF5827 .Q47".
- 73154589 title "Advertising campaigns: formulation and tactics.".
- 73154589 type "text".