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- 73160182 contributor B2283235.
- 73160182 created "1971]".
- 73160182 date "1971".
- 73160182 date "1971]".
- 73160182 dateCopyrighted "1971]".
- 73160182 description "Includes bibliographical references.".
- 73160182 extent "vii, 241 p.".
- 73160182 issued "1971".
- 73160182 issued "1971]".
- 73160182 language "eng".
- 73160182 publisher "[Amsterdam, E.S.O.M.A.R.,".
- 73160182 subject "658.8/2".
- 73160182 subject "HF5438 .S42553 1971".
- 73160182 subject "Marketing Congresses.".
- 73160182 subject "Sales promotion Congresses.".
- 73160182 type "text".