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- 73176193 contributor B2302604.
- 73176193 created "1972.".
- 73176193 date "1972".
- 73176193 date "1972.".
- 73176193 dateCopyrighted "1972.".
- 73176193 description "Bibliography: p. [279]-281.".
- 73176193 extent "xii, 291 p.".
- 73176193 identifier "0304290777".
- 73176193 issued "1972".
- 73176193 issued "1972.".
- 73176193 language "eng".
- 73176193 publisher "London, Associated Business Programmes Ltd.; Distributed by Cassell,".
- 73176193 subject "658.8".
- 73176193 subject "HF5415 .W54854 1972".
- 73176193 subject "Marketing.".
- 73176193 subject "Planning.".
- 73176193 title "Winkler on marketing planning.".
- 73176193 type "text".