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- 74908455 contributor B2564648.
- 74908455 created "[1969]".
- 74908455 date "1969".
- 74908455 date "[1969]".
- 74908455 dateCopyrighted "[1969]".
- 74908455 description "Bibliography: p. 615-618.".
- 74908455 extent "xxiv, 632 p.".
- 74908455 isPartOf "Progressive series in management".
- 74908455 issued "1969".
- 74908455 issued "[1969]".
- 74908455 language "eng".
- 74908455 publisher "Bombay, Progressive Corp.".
- 74908455 spatial "India".
- 74908455 subject "658.8/00954".
- 74908455 subject "HF5415.13 .D35".
- 74908455 subject "Marketing India Management.".
- 74908455 subject "Marketing Management.".
- 74908455 title "Modern marketing management in the Indian context, by Rustom S. Davar.".
- 74908455 type "text".