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- 75017570 contributor B2587463.
- 75017570 contributor B2587464.
- 75017570 created "c1976.".
- 75017570 date "1976".
- 75017570 date "c1976.".
- 75017570 dateCopyrighted "c1976.".
- 75017570 description "Includes bibliographies and index.".
- 75017570 extent "xv, 736 p. :".
- 75017570 identifier "0024217409".
- 75017570 issued "1976".
- 75017570 issued "c1976.".
- 75017570 language "eng".
- 75017570 publisher "New York : Macmillan,".
- 75017570 subject "658.8/35".
- 75017570 subject "HF5415.2 .T83".
- 75017570 subject "Marketing research.".
- 75017570 title "Marketing research : meaning, measurement, and method : a text with cases / Donald S. Tull, Del I. Hawkins.".
- 75017570 type "text".