Matches in Library of Congress for { <http://lccn.loc.gov/76010037> ?p ?o. }
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- 76010037 contributor B2821779.
- 76010037 contributor B2821780.
- 76010037 created "c1976]".
- 76010037 date "1976".
- 76010037 date "c1976]".
- 76010037 dateCopyrighted "c1976]".
- 76010037 description "1. Decisions, systems, and information.--2. Models and model building.--3. Marketing information systems.--4. Organizing for marketing information.--5. Marketing information.--6. Internal sales and cost information.--7. External information.--8. Securing information.--9. Sampling and experimental design.--10. Decision making under certainty.--11. Regression and correlation analysis.--12. Measuring and using potential.--13. Forecasting marketing information.".
- 76010037 extent "1 case (13 pamphlets :".
- 76010037 identifier "0471020052 (v. 1)".
- 76010037 isPartOf "Wiley professional development programs".
- 76010037 issued "1976".
- 76010037 issued "c1976]".
- 76010037 language "eng".
- 76010037 publisher "[New York : Wiley,".
- 76010037 subject "658.8/3".
- 76010037 subject "HF5415.2 .S38".
- 76010037 subject "Marketing research.".
- 76010037 tableOfContents "1. Decisions, systems, and information.--2. Models and model building.--3. Marketing information systems.--4. Organizing for marketing information.--5. Marketing information.--6. Internal sales and cost information.--7. External information.--8. Securing information.--9. Sampling and experimental design.--10. Decision making under certainty.--11. Regression and correlation analysis.--12. Measuring and using potential.--13. Forecasting marketing information.".
- 76010037 title "Marketing research : a short course for professionals / Bertram Schoner, Kenneth P. Uhl.".
- 76010037 type "text".