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- 76141394 contributor B2864738.
- 76141394 contributor B2864739.
- 76141394 created "1971.".
- 76141394 date "1971".
- 76141394 date "1971.".
- 76141394 dateCopyrighted "1971.".
- 76141394 extent "x, 382 p.".
- 76141394 issued "1971".
- 76141394 issued "1971.".
- 76141394 language "eng".
- 76141394 publisher "Homewood, Ill., Irwin,".
- 76141394 subject "658.8".
- 76141394 subject "Advertising Case studies.".
- 76141394 subject "HF5415 .E645".
- 76141394 subject "Marketing Case studies.".
- 76141394 title "Cases in promotional strategy [by] James F. Engel, W. Wayne Talarzyk [and] Carl M. Larson.".
- 76141394 type "text".