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- 77005569 contributor B3023405.
- 77005569 contributor B3023406.
- 77005569 created "c1977.".
- 77005569 date "1977".
- 77005569 date "c1977.".
- 77005569 dateCopyrighted "c1977.".
- 77005569 description "Includes bibliographical references.".
- 77005569 extent "vi, 184 p. ;".
- 77005569 identifier "0877570922".
- 77005569 issued "1977".
- 77005569 issued "c1977.".
- 77005569 language "eng".
- 77005569 publisher "Chicago : American Marketing Association,".
- 77005569 subject "658.8/4".
- 77005569 subject "Export marketing Congresses.".
- 77005569 subject "HF5415.15 .M84".
- 77005569 subject "Product management Congresses.".
- 77005569 title "Multinational product management / edited by Warren J. Keegan and Charles S. Mayer.".
- 77005569 type "text".