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- 78014033 contributor B3262799.
- 78014033 contributor B3262800.
- 78014033 contributor B3262801.
- 78014033 created "c1979.".
- 78014033 date "1979".
- 78014033 date "c1979.".
- 78014033 dateCopyrighted "c1979.".
- 78014033 description "Includes bibliographies.".
- 78014033 extent "vii, 279 p. :".
- 78014033 identifier "0877571171".
- 78014033 isPartOf "Proceedings series (American Marketing Association)".
- 78014033 isPartOf "Proceedings series - American Marketing Association".
- 78014033 issued "1979".
- 78014033 issued "c1979.".
- 78014033 language "eng".
- 78014033 publisher "Chicago : American Marketing Association,".
- 78014033 subject "658.8/34".
- 78014033 subject "Attitude (Psychology) Testing Congresses.".
- 78014033 subject "Consumers Attitudes Congresses.".
- 78014033 subject "HF5415.2 .A773 1977".
- 78014033 subject "Marketing research Congresses.".
- 78014033 title "Attitude research plays for high stakes / John C. Maloney, editor, Bernard Silverman, editor.".
- 78014033 type "text".