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- 78017765 contributor B3267228.
- 78017765 created "c1978.".
- 78017765 date "1978".
- 78017765 date "c1978.".
- 78017765 dateCopyrighted "c1978.".
- 78017765 description "Includes bibliographies.".
- 78017765 extent "v, 80 p. :".
- 78017765 identifier "0877571112".
- 78017765 issued "1978".
- 78017765 issued "c1978.".
- 78017765 language "eng".
- 78017765 publisher "Chicago : American Marketing Association,".
- 78017765 subject "301.5/1".
- 78017765 subject "HF5415.125 .M365".
- 78017765 subject "Marketing Social aspects.".
- 78017765 title "Marketing and the quality of life / edited by Fred D. Reynolds and Hiram C. Barksdale.".
- 78017765 type "text".