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- 78367418 contributor B3392893.
- 78367418 created "1977.".
- 78367418 date "1977".
- 78367418 date "1977.".
- 78367418 dateCopyrighted "1977.".
- 78367418 description "Bibliography: p. [127]".
- 78367418 extent "125, [3] p. :".
- 78367418 isPartOf "Que sais-je? ; 1678".
- 78367418 issued "1977".
- 78367418 issued "1977.".
- 78367418 language "fre".
- 78367418 publisher "[Paris] : PUF,".
- 78367418 subject "301.5/1".
- 78367418 subject "Advertising Social aspects.".
- 78367418 subject "HF5827 .L35".
- 78367418 title "La Sociologie de la publicité / Gérard Lagneau.".
- 78367418 type "text".