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- 79012652 contributor B3497490.
- 79012652 created "c1979.".
- 79012652 date "1979".
- 79012652 date "c1979.".
- 79012652 dateCopyrighted "c1979.".
- 79012652 description "Includes bibliographical references and indexes.".
- 79012652 extent "xii, 770 p. :".
- 79012652 identifier "0060470062".
- 79012652 issued "1979".
- 79012652 issued "c1979.".
- 79012652 language "eng".
- 79012652 publisher "New York : Harper & Row,".
- 79012652 subject "658.8/3/018".
- 79012652 subject "HF5415.2 .W45 1979".
- 79012652 subject "Marketing research Case studies.".
- 79012652 subject "Marketing research Statistical methods.".
- 79012652 subject "Marketing research.".
- 79012652 title "Marketing research : management, method, and cases / Walter B. Wentz.".
- 79012652 type "text".