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- 80020113 contributor B3748594.
- 80020113 created "c1981.".
- 80020113 date "1981".
- 80020113 date "c1981.".
- 80020113 dateCopyrighted "c1981.".
- 80020113 description "Includes bibliographical references and indexes.".
- 80020113 extent "xvii, 604 p. :".
- 80020113 identifier "0070608911 :".
- 80020113 isPartOf "McGraw-Hill series in marketing".
- 80020113 issued "1981".
- 80020113 issued "c1981.".
- 80020113 language "eng".
- 80020113 publisher "New York : McGraw-Hill,".
- 80020113 subject "658.8 19".
- 80020113 subject "HF5415 .S745 1981".
- 80020113 subject "Marketing Case studies.".
- 80020113 subject "Marketing.".
- 80020113 title "Fundamentals of marketing / William J. Stanton.".
- 80020113 type "text".