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- 80020621 contributor B3749259.
- 80020621 contributor B3749260.
- 80020621 contributor B3749261.
- 80020621 created "c1980.".
- 80020621 date "1980".
- 80020621 date "c1980.".
- 80020621 dateCopyrighted "c1980.".
- 80020621 description "Includes bibliographies.".
- 80020621 extent "vii, 196 p. :".
- 80020621 identifier "0877571457 (pbk.)".
- 80020621 isPartOf "Proceedings series (American Marketing Association)".
- 80020621 isPartOf "Proceedings series - American Marketing Association".
- 80020621 issued "1980".
- 80020621 issued "c1980.".
- 80020621 language "eng".
- 80020621 publisher "Chicago, Ill. : American Marketing Association,".
- 80020621 subject "658.8/342 19".
- 80020621 subject "HF5415.3 .A877 1980".
- 80020621 subject "Marketing research Congresses.".
- 80020621 subject "Motivation research (Marketing) Congresses.".
- 80020621 title "Attitude research enters the '80s / Richard W. Olshavsky, editor.".
- 80020621 type "text".