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- 80465914 alternative "Marketing management.".
- 80465914 contributor B3851624.
- 80465914 created "1977.".
- 80465914 date "1977".
- 80465914 date "1977.".
- 80465914 dateCopyrighted "1977.".
- 80465914 description "Includes bibliographies.".
- 80465914 extent "xi, [8], 251 p. :".
- 80465914 identifier "0905440242 :".
- 80465914 isPartOf "European insights ; no. 4".
- 80465914 issued "1977".
- 80465914 issued "1977.".
- 80465914 language "eng".
- 80465914 publisher "Bradford : MCB,".
- 80465914 spatial "Europe".
- 80465914 subject "658.8/0094".
- 80465914 subject "HF5415.13 .E89".
- 80465914 subject "Marketing Europe Management.".
- 80465914 title "European insights in marketing management / edited by David Midgley and Gordon Wills ; with contributions from Martin Christopher ... [et al.].".
- 80465914 type "text".