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- 81003552 contributor B3944934.
- 81003552 created "c1981.".
- 81003552 date "1981".
- 81003552 date "c1981.".
- 81003552 dateCopyrighted "c1981.".
- 81003552 description "Includes bibliographies and indexes.".
- 81003552 extent "xiv, 471 p. :".
- 81003552 identifier "0877571511".
- 81003552 isPartOf "Series (American Marketing Association) ; no. 47.".
- 81003552 isPartOf "Series ; no. 47".
- 81003552 issued "1981".
- 81003552 issued "c1981.".
- 81003552 language "eng".
- 81003552 publisher "Chicago, IL : American Marketing Association,".
- 81003552 subject "658.8 19".
- 81003552 subject "HF5411 .C45".
- 81003552 subject "Marketing Congresses.".
- 81003552 subject "Marketing research Congresses.".
- 81003552 title "The Changing marketing environment : new theories and applications : 1981 educators' conference proceedings / Kenneth Bernhardt ... [et al.].".
- 81003552 type "text".