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- 83019901 contributor B4412258.
- 83019901 contributor B4412259.
- 83019901 created "c1984.".
- 83019901 date "1984".
- 83019901 date "c1984.".
- 83019901 dateCopyrighted "c1984.".
- 83019901 extent "202 p. :".
- 83019901 identifier "0070391920 (pbk.)".
- 83019901 issued "1984".
- 83019901 issued "c1984.".
- 83019901 language "eng".
- 83019901 publisher "New York : Gregg Division, McGraw-Hill,".
- 83019901 subject "658.8 19".
- 83019901 subject "HF5415 .W3944 1984".
- 83019901 subject "Marketing Case studies.".
- 83019901 title "Casebook for Introduction to marketing / prepared by Robert Welsh.".
- 83019901 type "text".