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- 83083389 contributor B4437777.
- 83083389 contributor B4437778.
- 83083389 created "c1985.".
- 83083389 date "1985".
- 83083389 date "c1985.".
- 83083389 dateCopyrighted "c1985.".
- 83083389 description "Includes bibliographical references and indexes.".
- 83083389 extent "xxix, 752 p. :".
- 83083389 identifier "0395357098".
- 83083389 issued "1985".
- 83083389 issued "c1985.".
- 83083389 language "eng".
- 83083389 publisher "Boston : Houghton Mifflin,".
- 83083389 subject "658.8 19".
- 83083389 subject "HF5415 .P658 1985".
- 83083389 subject "Marketing.".
- 83083389 title "Marketing : basic concepts and decisions / William M. Pride, O.C. Ferrell.".
- 83083389 type "text".