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- 84013731 contributor B4635501.
- 84013731 created "[1984]".
- 84013731 date "1984".
- 84013731 date "[1984]".
- 84013731 dateCopyrighted "[1984]".
- 84013731 description "Includes bibliographical references and indexes.".
- 84013731 extent "xxviii, 624, 19 p. :".
- 84013731 identifier "0030710367".
- 84013731 issued "1984".
- 84013731 issued "[1984]".
- 84013731 language "eng".
- 84013731 publisher "Chicago : Dryden Press,".
- 84013731 subject "658.8 19".
- 84013731 subject "HF5415 .R2354 1984".
- 84013731 subject "Marketing.".
- 84013731 title "Marketing today / David J. Rachman with cases by W. Wayne Talarzky.".
- 84013731 type "text".