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- 84046034 contributor B4658154.
- 84046034 created "1985.".
- 84046034 date "1985".
- 84046034 date "1985.".
- 84046034 dateCopyrighted "1985.".
- 84046034 extent "314 p. :".
- 84046034 identifier "0824067282 (alk. paper) :".
- 84046034 isPartOf "The History of advertising".
- 84046034 issued "1985".
- 84046034 issued "1985.".
- 84046034 language "eng".
- 84046034 publisher "New York : Garland Pub.,".
- 84046034 subject "659.1/01/9 19".
- 84046034 subject "HF5415.3 .D515 1985".
- 84046034 subject "Motivation research (Marketing)".
- 84046034 subject "Persuasion (Psychology)".
- 84046034 subject "Social values.".
- 84046034 title "The strategy of desire / Ernest Dichter.".
- 84046034 type "text".