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- 84105572 contributor B4677359.
- 84105572 contributor B4677360.
- 84105572 created "1983.".
- 84105572 date "1983".
- 84105572 date "1983.".
- 84105572 dateCopyrighted "1983.".
- 84105572 description "Bibliography: p. [505]-510.".
- 84105572 extent "xiv, 513 p. :".
- 84105572 identifier "2247004350 :".
- 84105572 isPartOf "Dalloz gestion. Marketing".
- 84105572 issued "1983".
- 84105572 issued "1983.".
- 84105572 language "fre".
- 84105572 publisher "Paris : Dalloz,".
- 84105572 subject "658.8 19".
- 84105572 subject "HF5415 .L4518 1983".
- 84105572 subject "Marketing.".
- 84105572 title "Mercator : théorie et pratique du marketing / Jacques Lendrevie, Denis Lindon ; avec la participation de Romain Laufer.".
- 84105572 type "text".