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- 85015188 contributor B4882592.
- 85015188 created "c1986.".
- 85015188 date "1986".
- 85015188 date "c1986.".
- 85015188 dateCopyrighted "c1986.".
- 85015188 extent "xxiii, 445 p. :".
- 85015188 identifier "0070460248".
- 85015188 issued "1986".
- 85015188 issued "c1986.".
- 85015188 language "eng".
- 85015188 publisher "New York : McGraw-Hill,".
- 85015188 subject "658.8/4 19".
- 85015188 subject "Direct marketing.".
- 85015188 subject "HF5415.126 .N37 1986".
- 85015188 title "Direct marketing : strategy, planning, execution / Edward L. Nash.".
- 85015188 type "text".