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- 85172284 contributor B4998310.
- 85172284 contributor B4998311.
- 85172284 created "1984 (1985 printing)".
- 85172284 date "(1985 printing)".
- 85172284 date "1984".
- 85172284 dateCopyrighted "1984".
- 85172284 description "Includes bibliographies and index.".
- 85172284 extent "vii, 239 p. :".
- 85172284 identifier "0434923311 (pbk.) :".
- 85172284 issued "1984".
- 85172284 language "eng".
- 85172284 publisher "London : Heinemann,".
- 85172284 subject "658.8 19".
- 85172284 subject "HF5415 .W5476 1985".
- 85172284 subject "Marketing.".
- 85172284 title "The fundamentals and practice of marketing / John Wilmshurst.".
- 85172284 type "text".