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- 85230183 contributor B5061692.
- 85230183 contributor B5061693.
- 85230183 created "c1983]".
- 85230183 date "1983".
- 85230183 date "c1983]".
- 85230183 dateCopyrighted "c1983]".
- 85230183 extent "20, 30 p. ;".
- 85230183 issued "1983".
- 85230183 issued "c1983]".
- 85230183 language "eng".
- 85230183 publisher "[New York, N.Y.] (3 E. 54th St., New York 10022) : [Advertising Research Foundation,".
- 85230183 subject "659.1/11 19".
- 85230183 subject "Advertising media planning.".
- 85230183 subject "HF5826.5 .C48 1983".
- 85230183 title "ARF model for evaluating media : making the promise a reality / by Paul H. Chook.".
- 85230183 type "text".