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- 86020271 alternative "Marketing reference.".
- 86020271 contributor B5157394.
- 86020271 created "c1986.".
- 86020271 date "1986".
- 86020271 date "c1986.".
- 86020271 dateCopyrighted "c1986.".
- 86020271 description "Includes bibliographies and index.".
- 86020271 description "v. 1. Account executive-market segmentation -- v. 2. Marketing audit-wholesaling.".
- 86020271 extent "2 v. (x, 1045 p.) ;".
- 86020271 identifier "0933833032 (set) :".
- 86020271 identifier "0933833040 (v. 1)".
- 86020271 identifier "0933833059 (v. 2)".
- 86020271 issued "1986".
- 86020271 issued "c1986.".
- 86020271 language "eng".
- 86020271 publisher "Washington, D.C. : Research Pub.,".
- 86020271 subject "658.8 19".
- 86020271 subject "HF5415 .B379 1986".
- 86020271 subject "Marketing Handbooks, manuals, etc.".
- 86020271 subject "Marketing Terminology.".
- 86020271 tableOfContents "v. 1. Account executive-market segmentation -- v. 2. Marketing audit-wholesaling.".
- 86020271 title "Beacham's marketing reference / edited by Walton Beacham, Richard T. Hise, Hale N. Tongren.".
- 86020271 type "text".