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- 87004977 contributor B5382674.
- 87004977 created "c1987.".
- 87004977 date "1987".
- 87004977 date "c1987.".
- 87004977 dateCopyrighted "c1987.".
- 87004977 description "Includes bibliographies and index.".
- 87004977 extent "xiii, 315 p. ;".
- 87004977 identifier "0917253787 :".
- 87004977 issued "1987".
- 87004977 issued "c1987.".
- 87004977 language "eng".
- 87004977 publisher "Chicago, Ill. : Probus Pub. Co.,".
- 87004977 subject "658.8/3 19".
- 87004977 subject "Advertising Research.".
- 87004977 subject "HF5415.2 .T43 1987".
- 87004977 subject "Marketing research.".
- 87004977 title "Focus groups : a guide for marketing & advertising professionals / Jane Farley Templeton.".
- 87004977 type "text".