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- 87006072 alternative "Collection of outstanding cases in marketing management.".
- 87006072 contributor B5383973.
- 87006072 created "c1987.".
- 87006072 date "1987".
- 87006072 date "c1987.".
- 87006072 dateCopyrighted "c1987.".
- 87006072 description "Includes bibliographical references.".
- 87006072 extent "xix, 344 p. ;".
- 87006072 identifier "0314853138 (pbk.)".
- 87006072 issued "1987".
- 87006072 issued "c1987.".
- 87006072 language "eng".
- 87006072 publisher "St. Paul : West Pub. Co.,".
- 87006072 spatial "United States".
- 87006072 subject "658.8/00973 19".
- 87006072 subject "HF5415.13 .C64 1987".
- 87006072 subject "Marketing United States Management Case studies.".
- 87006072 title "A Collection of cases in marketing management / [edited by] H. Robert Dodge, William G. Zikmund.".
- 87006072 type "text".