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- 89118522 contributor B5926445.
- 89118522 created "1988.".
- 89118522 date "1988".
- 89118522 date "1988.".
- 89118522 dateCopyrighted "1988.".
- 89118522 description "Includes bibliographical references (p. 277-280).".
- 89118522 extent "280 p. :".
- 89118522 issued "1988".
- 89118522 issued "1988.".
- 89118522 language "hun".
- 89118522 publisher "Budapest : Gondolat,".
- 89118522 spatial "Hungary".
- 89118522 spatial "Hungary.".
- 89118522 subject "Advertising Hungary Public opinion.".
- 89118522 subject "HF5813.H8 H64 1988".
- 89118522 subject "Public opinion Hungary.".
- 89118522 title "Reklámmérték '88 : az első magyar közvélemény-kutatás a hazai reklámokról, rekláméletről / Hoffmann Istvánné.".
- 89118522 type "text".