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- 91124250 contributor B6446863.
- 91124250 contributor B6446864.
- 91124250 created "1990.".
- 91124250 date "1990".
- 91124250 date "1990.".
- 91124250 dateCopyrighted "1990.".
- 91124250 description "Includs bibliographical references and index.".
- 91124250 extent "xviii, 258 p. :".
- 91124250 identifier "0434907960".
- 91124250 isPartOf "Marketing series (London, England)".
- 91124250 isPartOf "The Marketing series".
- 91124250 issued "1990".
- 91124250 issued "1990.".
- 91124250 language "eng".
- 91124250 publisher "London : Heinemann Professional Pub.,".
- 91124250 subject "659.1 20".
- 91124250 subject "Advertising.".
- 91124250 subject "HF5823 .P69 1990".
- 91124250 title "The Practice of advertising / edited by Normam A. Hart.".
- 91124250 type "text".