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- 92015223 contributor B6629175.
- 92015223 created "c1992.".
- 92015223 date "1992".
- 92015223 date "c1992.".
- 92015223 dateCopyrighted "c1992.".
- 92015223 description "Includes bibliographical references (p. 227-228) and index.".
- 92015223 extent "x, 239 p. :".
- 92015223 identifier "0077071573 :".
- 92015223 isPartOf "Frazer-Robinson, John. John Fraser-Robinson direct marketing series.".
- 92015223 isPartOf "The John Fraser-Robinson direct marketing series".
- 92015223 issued "1992".
- 92015223 issued "c1992.".
- 92015223 language "eng".
- 92015223 publisher "London ; New York : McGraw-Hill Book Co.,".
- 92015223 subject "658.8/00285/574 20".
- 92015223 subject "Database management.".
- 92015223 subject "Database marketing.".
- 92015223 subject "HF5415.126 .D38 1992".
- 92015223 title "The essential guide to database marketing / John M. Davies.".
- 92015223 type "text".