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- 92017671 contributor B6632128.
- 92017671 created "c1993.".
- 92017671 date "1993".
- 92017671 date "c1993.".
- 92017671 dateCopyrighted "c1993.".
- 92017671 description "Includes bibliographical references.".
- 92017671 extent "xxvii, 819 p. :".
- 92017671 identifier "0131192310 (case)".
- 92017671 issued "1993".
- 92017671 issued "c1993.".
- 92017671 language "eng".
- 92017671 publisher "Englewood Cliffs, N.J. : Prentice Hall,".
- 92017671 subject "658.8/02 20".
- 92017671 subject "HF5415.135 .C37 1993".
- 92017671 subject "Marketing Decision making Case studies.".
- 92017671 subject "Marketing Management Case studies.".
- 92017671 title "Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter.".
- 92017671 type "text".