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- 93021714%2F%2Fr95 alternative "Marketing stratégique. English".
- 93021714%2F%2Fr95 contributor B6915365.
- 93021714%2F%2Fr95 created "c1993.".
- 93021714%2F%2Fr95 date "1993".
- 93021714%2F%2Fr95 date "c1993.".
- 93021714%2F%2Fr95 dateCopyrighted "c1993.".
- 93021714%2F%2Fr95 description "Includes bibliographical references (p. [503]-527) and indexes.".
- 93021714%2F%2Fr95 extent "xv, 539 p. :".
- 93021714%2F%2Fr95 identifier "0077077954 :".
- 93021714%2F%2Fr95 isPartOf "McGraw-Hill marketing for professionals series".
- 93021714%2F%2Fr95 isPartOf "McGraw-Hill marketing for professionals.".
- 93021714%2F%2Fr95 issued "1993".
- 93021714%2F%2Fr95 issued "c1993.".
- 93021714%2F%2Fr95 language "eng fre".
- 93021714%2F%2Fr95 language "eng".
- 93021714%2F%2Fr95 publisher "London ; New York : McGraw-Hill,".
- 93021714%2F%2Fr95 spatial "Europe".
- 93021714%2F%2Fr95 subject "658.8/094 20".
- 93021714%2F%2Fr95 subject "HF5415.13 .L33213 1993".
- 93021714%2F%2Fr95 subject "Marketing Europe Management.".
- 93021714%2F%2Fr95 title "Marketing stratégique. English".
- 93021714%2F%2Fr95 title "Strategic marketing : a European approach / Jean-Jacques Lambin.".
- 93021714%2F%2Fr95 type "text".