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- 93023345 contributor B6916952.
- 93023345 created "c1994.".
- 93023345 date "1994".
- 93023345 date "c1994.".
- 93023345 dateCopyrighted "c1994.".
- 93023345 description "Includes bibliographical references (p. 289-290) and index.".
- 93023345 extent "xxv, 308 p. :".
- 93023345 identifier "0130751510 :".
- 93023345 issued "1994".
- 93023345 issued "c1994.".
- 93023345 language "eng".
- 93023345 publisher "Englewood Cliffs, N.J. : Prentice Hall,".
- 93023345 subject "659.14/3 20".
- 93023345 subject "Advertising Television programs.".
- 93023345 subject "HF6146.T42 E974 1994".
- 93023345 subject "Marketing channels.".
- 93023345 subject "Television advertising.".
- 93023345 title "Marketing channels : infomercials, and the future of televised marketing / Craig Robert Evans.".
- 93023345 type "text".