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- 94040494 contributor B7204858.
- 94040494 created "[1995]".
- 94040494 date "1995".
- 94040494 date "[1995]".
- 94040494 dateCopyrighted "[1995]".
- 94040494 description "Includes bibliographical references and index.".
- 94040494 extent "xx, 745 p. :".
- 94040494 identifier "0077079353".
- 94040494 issued "1995".
- 94040494 issued "[1995]".
- 94040494 language "eng".
- 94040494 publisher "London ; New York : McGraw-Hill,".
- 94040494 spatial "Europe".
- 94040494 subject "658.8 20".
- 94040494 subject "HF5415 .J5 1995".
- 94040494 subject "Marketing Europe Case studies.".
- 94040494 subject "Marketing.".
- 94040494 title "Principles and practice of marketing / David Jobber.".
- 94040494 type "text".